McDonalds Ads Around the World

As Americans our favorite fast food joint is under the golden arches. McDonald's is the largest chain of fast food restaurants in the entire world. This American way of life began in 1940 and has become apart of the global market. Stretching from the United States to Japan and Austrialia, McDonald's has introduced western culture's favorite place to eat into everyones life. The classic burger from McDonalds is the BigMac. This beloved burger has high costs in Iceland, Norway, and Switzerland, landing them top 3 on the "Mac Index". Check out this link for more history of McDonald's. Our classic McDonald's slogan "Im lovin' it" has been the standard for advertising for many years. Yet advertising slogans differ from country to country. Hong Kongs slogan is "Every time a good time" while the UKs most recent slogan is "A visit to McDonald's makes your day". Check out more current McDonald's advertising campaigns around the world.

McDonalds had  become involved in international promotional opportunities such as the Summer and Winter Olympic Games costing them $55 Million at most.  When this conglomerate sponsored these events they had the right to Olympic tie-ins to their food advertising, such as an Olympic Burger which was first introduced in Japan at the 1998 Olympic Games. During the Summer Olympics Games in Sydney, Australia McDonald's Happy Meals in Asia included a toy Ronald McDonald playing an Olympic Sport.  Check out more on McDonald's and their past sponsorships with the Olympic Games.